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Algarve Property Media can not deny the power of video in the real estate market, today mainly visual. Video is a fantastic marketing channel to reach new or existing customers. YouTube and its network of more than one billion users help us strengthen our company’s potential to differentiate ourselves from our competitors, increase our expertise in the real estate market and contribute to customer confidence.

Potential buyers would not buy a property without seeing it with their own eyes, and they are even less likely to visit or inspect a property without first seeing videos or photos of it, to make a decision definitive purchase.

The video creates an immersive atmosphere for the buyer. The images are captivating, but the moving images are hypnotic and manage the customer’s trust. One minute of video is worth 1.8 million words.

According to a recent study, 85% of buyers prefer real estate agents who use video. Why? The answer is clear: the video is elucidative!